In FY24, Groww beat Zerodha to become to market leader in active investor base with nearly 24% of market share. 

However, Groww's revenue in FY23 is less than 25% compared to Zerodha. So, why is the market leader "not leading" in Revenue?  

Here, we dive into the user cohorts, pricing strategy, market trends, and business strategy to understand how can Groww improve.

In a world of AI powered technology, the market for meeting assistants is poised to grow by 25.6% by 2032. 

In the shoes of a founding PM for an AI note taker, I have attempted to establish product discovery through insights from primary research - user interviews and surveys.

This is the process of validating ideas on feasibility, scale, and user acceptance before entering full-scale production. 

Here, I have attempted to build a mobile user experience for sports enthusiasts that allows them to identify, review, and book courts to play games. Starting from the goal statement, I have traversed the creation process and documented artifacts leading to wireframes for the mobile application.

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